DFB
WORLD CUP 2026
PRODUCTION
Es ist WM, wenn…
For the German Football Association (DFB), we joined forces with Philipp Reinhard and a dedicated production team to bring their nationwide campaign to life. Supporting the DFB’s creative vision through film and photography production, we captured authentic moments, shared rituals and everyday scenes that embody the spirit of a World Cup beyond the stadium.
The result: content that feels real, relatable and instantly familiar. Because even when the World Cup is far away, the feeling of it can be closer than ever.
You like what you see?
Check out our other cases.

